Avocado campaign intends to boost sales and expand per capita consumption in Brazil
Abacates do Brasil has launched an initiative to promote avocado superharvest and impact retailers and consumers; actions include advertising film on free-to-air television, digital assets, OOH

“There is definitely an increase in kiwiberry consumption”
The kiwiberry is gaining popularity and consumers who try it usually come back for seconds, says Ricardo Machado, export manager of berries for Portuguese berry trader Minikiwi Farm: “We expect

"From May to July, it is now impossible to do without Italian onions"
This year's marketing season of Italian onions is now in the starting blocks. In a good two weeks, starting on May 24, the first products from the southern Italian growing region will be

Lemon exports pull ahead of last year
The South African lemon harvest which started three to four weeks earlier than last year has resulted in accelerated exports: by week 17, exactly two million cartons (15kg) more than last year YTD

European Sustainability Forum: Fact check on sustainable concepts at event premiere
First the years-long pandemic, then record inflation as a result of the Russian war of aggression in Ukraine. The consumer climate remains clouded in the wake of inflation, and the fact that fruit

Indian farmer producer organizations successfully export watermelons to Dubai
Indian watermelons are earning a premium over those from Iran in Dubai with a few farmer producer organizations (FPOs) beginning to ship the fruit to the United Arab Emirates. Mukesh Singh,

Nursery production, QVI label improves orchard quality
"Only with higher quality plants will the new plantings by Italian (and other) fruit growers be able to guarantee the desired economic results; the QVI mark (Qualità Vivaistica Italia)

Australian budget bolsters biosecurity
Industry body the Australian Fresh Produce Alliance (AFPA) has welcomed the federal government’s additional investment in biosecurity of over A$1bn billion for the next four years. The AFPA has