"At the beginning of the new apple harvest, the market will be almost cleared"
The apple sector in the Alte Land, northern Germany, is looking back on a very extreme marketing season so far, as Jürgen Faby, managing director of the eponymous cultivation and marketing

"We need to prioritize the use of the water available for perennial fruit crops"
Catalonia, with the province of Lleida at the head, is undoubtedly the largest apple-producing region in Spain. It accounted for 43.5% of the apples harvested nationwide in 2022 (a percentage that

'Tomatoes, Dutch product flattens the market'
We have now entered the month of May ten days ago, but temperatures, at least in northern Italy, do not seem to have fully noticed. Fortunately, for vegetable consumption little has changed and

The sowing season in Castilla y León comes to an end
The sowing season is coming to its final stretch in the later areas of León, Burgos and Segovia, after starting on 20 February with the short-cycle varieties. These varieties, especially aimed at

Rebranding of Elisir, Cedior's quality fruit and vegetable brand
Rebranding for Elisir, the brand under which Cediorselects and distributes quality fruit and vegetables, bringing them to the tables of Italians. New positioning in the large-scale retail trade

Chiquita, a banana for every moment
"It's Chiquita o'clock" is Chiquita's spring-summer campaign, a new limited-edition series of the iconic Blue Sticker that this time celebrates the versatility of the banana through 3 different

Japanese farmer produces mangoes that sell for $230 each
On the island of Hokkaido in Japan, Hiroyuki Nakagawa plucks ripened mangoes ready to be packed and shipped. Nakagawa has been growing mangoes in the snowy Tokachi region of Japan’s northernmost